Neptune Launches H5 Title Idle Cat Gunner on WeChat Mini Games

Neptune announced on November 2 that it converted Idle Cat Gunner into an H5 game and released it on Mini Games within China's mobile messenger WeChat. The game has recorded 6.5 million cumulative global downloads and 25 billion won in cumulative revenue.

Idle Cat Gunner is a mobile idle shooter RPG that combines character progression with a concept of gun-toting cats chopping down trees. Neptune has been publishing the game since June and expanded its service channels in China through this H5 release.

Neptune also disclosed performance metrics for the mobile service in China and the US. In China, following the launch of the mobile version with local publisher Esigame, the game recorded $1.2 million (approx. 1.6 billion won) in revenue in just over a month. In the US, cumulative revenue surpassed $4.2 million (approx. 5.7 billion won) since launching in June.

According to data provided by Neptune, WeChat Mini Games, operated by China's Tencent, has 500 million monthly active users (MAU). The average daily playtime per user exceeds 60 minutes, with approximately 20,000 games currently in service.

Neptune plans to expand its lineup of titles supplied to WeChat and strengthen cooperation with major domestic and international platforms. Through this, the company aims to broaden its business foundation in the global H5 game market.

Seonghyun Kim, Team Lead at Neptune's Game Development Division, said, "Building on the global success of Idle Cat Gunner, we have expanded our service reach to WeChat, a key platform in China. We will continue to refine the expansion strategies needed to solidify Idle Cat Gunner as a successful IP."

Utilizing its proprietary H5 game lightweighting and stabilization technology, Neptune has supplied around 50 H5 games to domestic platforms such as Toss, KakaoTalk, Kakao Pay, and ONE Store. Internationally, it is expanding its distribution network across web game platforms, including Japan's LINE Mini App, CrazyGames, and Yandex Games.

Originally written in Korean, this article was translated with AI assistance and edited by a native English-speaking editor. Every translation is reviewed by our editorial team before publication. [Read Original]

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Byungho "Haao" Kim

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